TD Bank
2017-2026

Progressed from the bank’s first in-house copywriter to Associate Creative Director. Led copy strategy and execution for product launches, customer comms, brand campaigns, sponsorship, and more. Helped define and refine brand voice and editorial standards. Coached and mentored copywriters. Worked collaboratively with design, account, business, and legal partners and presented and defended work to executive sponsors.

Assoc. of American Publishers
2004-2016

At the largest publishing trade association in the US, I held a variety of communication-focused roles responsible for growing membership and revenue via marketing, grant writing, and content development.

Freelance

Throughout my career I’ve freelanced for several independent web design firms for a variety of clients and industries including higher ed., healthcare, and retail.